Engraved
Project Summary
From a school project to a $24,000 Kickstarter project to a full online business
This was a project that started out as an assignment from my Entrepreneurial Design course. The goal of the project was to utilize my skills and create a business that could make $1,000 profit within a month. I decided to design and sell laser etched wooden business cards on Kickstarter and was able to raise approximately $24,000 in less than two weeks. The project was a great success and I actually ended up limiting the orders after two weeks with more than half the campaign period left. From this point, there were numerous requests to continue the project even after the Kickstarter campaign. I soon opened an online store and developed Engraved into a full online business.
Kickstarter campaign video
Was the project successful?
The cards were unique and memorable. And everyone loved them. The Kickstarter raised $24,000 in two weeks and the online business was sustainable with approximately $1,000 profit each month. Everyday I received 10-15 emails inquiring about the cards. In fact, Engraved was featured on many websites and blogs. A few of the examples are displayed below.
Kickstarter Campaign page
Online store for Engraved Project
For more details about the project, please contact jtk8682@gmail.com